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KnowledgeBases > The Positive Learning Climates KnowledgeBase > Element 5 > Activity 2 > Task 3: Monitor Communication Activities

Guideline:

Communication is a continuous process of informing parents and students as well as sharing progress with other constituents. Maintaining ongoing contact with parents, public safety and social service officials, community leaders, and news media contacts will enable school officials to monitor the impact of their communication activities.

Checklists Checklist for Survey Design

Surveys are a useful tool for gathering people's perceptions, preferences, and beliefs on many topics. This checklist provides basic guidance on effective survey design.

Practical Tips Helpful Hints for Conducting a Focus Group _EXTERNAL_LINK

This Central Connecticut State University resource provides helpful hints for conducting a focus group.

References Communication and PR: Made to Measure _EXTERNAL_LINK

This article from Strategic Communication Management outlines an approach to measuring the effectiveness of public relations activities. The concepts may be useful in assessing the effectiveness of communications activities.

References Public Relations: Measuring ROI _EXTERNAL_LINK

This document offers insights about how to measure return on investment (ROI) associated with public relations activities. Though focused on healthcare, the concepts may be useful for assessing any public relations activity.

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